For Internet platforms, search

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Although there are many challengers, no one has shaken Baidu's search position. Can the upstarts shake the veterans? Search is essentially a process from information aggregation to retrieval and distribution. In life and work, people often do things to solve the problem of information asymmetry. Search is loved by users precisely because it solves the equal interaction between people and information.


For Internet platforms, search is not only an important means to retain users and enhance FR Numbers user stickiness, but it can also create greater advertising revenue space. Companies that have seen through the relationship behind it have not given up competing for this market. In , Zhang Yiming stated within ByteDance that without the expansion of search scenarios and high-quality content, the growth space of Toutiao APP may only be million DAU.







ByteDance entered the search track through Toutiao. Before Zhang Yiming’s speech, Toutiao had actually been exploring for four years in order to launch an online search business. It first recruited Zhu Wenjia, chief architect of Baidu's web search department, and Li Lei, leader of Baidu's US deep learning laboratory, to form a Toutiao search team. After two years of planning, the general version of Toutiao's web page was launched in August search engine, and launched